Friday, 20 September 2013

Mock up of digipak

Mock Up of Digipak 

I have created a rough mock of the design of the digipak that I would like to make for the track, I haven't drawn the images accurately as they will be photographs from when we shoot the video. I realise that I put the wrong title as her album is called 'Born To Die' so this will be altered in the first draft. After looking at this design I have produced, I feel it represents the track Summertime Sadness too much, rather than the album as a whole, and I will therefore change my design for the first draft, with original photography which I will take away from the filming scenes to ensure they are not linked directly to that video.




The front cover will be a close up image of our model making direct eye contact at the audience, with bright paint splatters in the background on a black wall to create a contrast between summer and sadness. The text will be in bold in white so that it stands out.


The back of the digipak will have the track list on in a column format, in white text. There will also be the record companies logo and credit blocks at the bottom, with imagery of a tree representing the end of summer as the leaves are falling off.



When we shoot the scenes in the film, we can take a photograph of her walking into the distance and use it on this page, I think it will look best if it is slightly distorted as it shows her dispair.


We will take an action shot of her doing a dance move and have her wearing bright clothes against a blank background so she stands out.



The CD will be on the middle insert with information of the tracks behind it and paint splatters as headers and boarders to keep the design from the front page running throughout.

I got this idea of the quote from an artist after analysing the Example digipak as they used this idea and I liked the idea of making the CD more personal to the consumer.





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